I LOVED this project. Cerulean Bloom’s approach to marketing is authentic, simple and removes all the sticky nonsense & abbreviations that make it feel confusing and difficult.
Cerulean Bloom Marketing were looking for an identity that reflected their personality and growth, and would stand out from the crowd.
Our values clicked from the start and we worked together to build this super fun identity that is ready to grow with the business.
BRAND IDENTITY | BUSINESS STRATEGY
The Brief
COLOURFUL. FUN. SIMPLE. STAND OUT.
Cerulean Bloom Marketing needed a new brand to launch their agency into new spaces and have a professional approachable feel that felt authentic to them.
We worked a lot on the social media identity, customer and audience base, and the types of clients Cerulean Bloom Marketing are looking to attract.
THE OUTCOMES
1 decorative logo
1 wordmark
1 full logo
10 brand colours
1 brand guideline
1 social media guide
1 tone of voice and keyword guide
10 social media templates ready to use and post
137 assets
2 asset specific canva tutorials to help build the brand
1 brand workshop document with everything she needs to reference her business’ visual identity and strategy going forward that can be updated as the business grows
This list has allowed Rebecca to work confidently with her new brand and professional presence online!
If I could share my experience with Badbish Design in one word it would be - AMAZING! From the very beginning, Sara was extremely collaborative and hands-on. Communications were timely and always helpful. Seeing my brand finally in action felt like she had given a true voice to my brand. Sometimes it felt like she was reading my mind! Plus, her support along the way has been like no other, I know I can trust her to give it to me straight. I literally cannot thank her enough and would 1000% recommend her to any brand looking to redefine or establish their brand assets.
Rebecca Lubelski
Cerulean Bloom Marketing
Social Strategy & Design
Creating this identity it was important it felt fresh, authentic and stood out amongst other digital marketing agencies.
Cerulean Bloom Marketing use educational and simple tactics to make marketing feel fun and easy for their clients - so we focussed on this unique selling point for the brand.
Creating 10 social media templates and a social media guide (have a look below!) means that the business can flourish and grow with a strong brand behind it doing the hard work.
“In short: amazing. As a person who's worked with graphic design before but still needs help, all of my designs/materials were not only easily accessible but also easy to understand. With Sara's additional brand guides, I felt a lot more confident is taking the reins in continuing to develop my brand.”
Rebecca Lubelski, Cerulean Bloom Marketing
